Independent record producer, songwriter, multi-instrumentalist, and engineer Matty Amendola has spent over two decades building a dynamic career in the music and creative industries. From NYC’s gritty clubs to iconic venues like Radio City Music Hall and TV airwaves, Matty’s versatile talents have driven collaborations with an eclectic mix of recording artists, global brands, and organizations.

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In 2008, he founded 825 Records, Inc., a music incubator that became a platform for producing and developing content for independent artists, Fortune 500 companies, and notable brands. Whether crafting sound design and music for worldwide broadcast commercials, directing branded educational content, or launching innovative social media and press campaigns, Matty has consistently had his hand in all things creative.

 

Dubbed a "Great Gretsch Educator" by the iconic brand he endorses, Matty’s holistic approach has made him a sought-after clinician, educator, and creative strategist. He has been a guest lecturer for marketing and music college classes, taught clinics for platforms like Sonicscoop.com, Music Career Mastermind, and endorsees such as Zildjian Cymbals, and shared his expertise widely.

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Beyond teaching, Matty’s branding and marketing acumen have been instrumental in creating impactful content for industry leaders such as Universal Audio, Plugin Alliance, Telefunken, and Soundtoys. His ability to craft cohesive strategies that align sonic identity with visual storytelling sets him apart in the ever-evolving creative landscape.

 

Now based in South Florida, Matty continues to write, record, and teach. Drawing on over 20 years of unique experience, he advocates for mental health through creativity, consulting with artists and creatives of all ages, as well as small businesses, to help them thrive in their endeavors.